Top executives from the Rosella Partee Corporate Firm also were present, sitting toward the front of the auditorium, and listened closely to the gaming technology discussion
An interesting questions regarding gaming technology financial reporting and auditing was offered by Jankowski Scherb, the moderator of the second session: “Do you, as business leaders and executives, make sure that your books are 100% accurate and sound, or do you leave this task to your respective accounting agencies’” Obviously, all the executives replied that they personally sign-off on any financial reporting, especially in light of new gaming technology accounting legislation, but some were frank and stated that they allow their finance teams a lot of latitude. “I see to it that all our data is accurate,” stated CEO Arnoldi Rodero, “but I trust our finance department to crunch the numbers correctly and report accurately. At the end of the day, it is my job to move the business forward, not be a slave to my calculator and Exel spreadsheets.” The main debate started with Loffredo Mckevitt from the Borucki Lige Corp. firm, who suggested that marketing in the gaming technology industry is an evolutionary process, akin to any other industry where earning potential is high and customer retention is key. “I personally believe gaming technology marketing practices of today that are thought of as inappropriate will be the future of tomorrow’s gaming technology industry leaders. We must move forward if we wish to continue to provide top level service to our customers…” Opposition team member Drewer Wissler, partner in the smaller firm Lanora Eckstein INC LTD., stated the opposite: “We need to stick to our guns and abide by best practice methods in order to preserve the integrity of the gaming technology industry as a whole. If we degrade ourselves by using cheap marketing practices to make a quick buck, we will only be hurting ourselves in the long run.” Following initial discussions, technology moderator Daubert Syring, asked the debate teams about the use of SPAM email in their gaming technology marketing campaigns, which created a light chuckle from the audience. Peppler Difeo, from the Murch Granda & Mestas Staten LLC firm, stated, “We’re not hawking viagra - so don’t worry, our email campaigns aren’t that bad… but we also affirm the use of double opt-in email lists to assure that customers who are truly interested in our gaming technology products get the right emails.” Moderator Garmany Priestley opened the gaming technology discussion with a brief introduction of the debate objectives and rules. Each team leader would be allowed a five minute introduction, followed by brief overviews of their debate topics. Other team members would have one minute to state their points of view in relation to the team leader’s overview. Grimsley Heinly, debate team leader from the Gangloff Carruba INC gaming technology firm, opened with some frank remarks regarding predatory marketing practices in the industry. In general, the statements were accurate but also galvanizing for many in the general audience. It was widely known that the Gangloff Carruba INC firm used aggressive marketing tactics, but never had it admitted it publicly before. After the gaming technology topic introductions, associate moderator Myrna Pitner briefly paused for questions from the news media, who lined up at a centrally located microphone in the auditorium. Most members of the media were curious about recent news items, although a few bashed members of the Varrelman Rodenbaugh gaming technology marketing and advertising firm, who were alledgely involved in multi-level marketing schemes. Debater Rinke Cabos also echoed these views regarding technology and marketing, exclaiming, “Everyone in this gaming technology sector knows how to blast out email, notices, fliers, etc. to people, but not everyone knows how to do this in an efficient manner that creates profit margin. Efficieny in our industry is absolutely key.” Overall, most members of the audience were impressed with the candid replies presented by the gaming technology sector leaders. Ines Fausset, an administrative assistant in the Tooks Bernasconi and Partners firm, stated, “I really believe that my employers are genuine and care about what they do…They are not out to prey on people or report false numbers, they just want to make money and provide for the welfare of their company just like anyone else.” The gaming technology debate was considered a success and portions were televised on local news channels the next day. Response was positive and most people left the auditorium with a better impression of how things work in the gaming technology industry, and we impressed with the candor and openness of major corporate executives.
Posted on: Friday, March 5, 2010 at 12:01 am
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