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Krystin Demory, of the Blowers Massman and Rhonda Mozee Brothers firm, was lucky to buy their domain name cheaply, which allowed for a fast foray into the gaming technology field

November
29th
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Also key to domain acquisitions, especially in the gaming technology industry, is choosing the right registrar, where the record of your ownership of a particular domain exists. Top registrars on the net include www.Godaddy.com, www.networksolutions.com, and www.enom.com. In the gaming technology sector, many choose to use more discreet registrars, including off shore companies. A few also use www.moniker.com and www.cnobin. “Privacy is absolutely key in the gaming technology business,” reports Hogsett Ahlberg, an author of a major industry book, “once top domains are registered, their security, protection, and legacy becomes mission critical.” Much like any burgeoning market, many of today’s top gaming technology domain specialists wish they had gotten in sooner. “I wish I had started this stuff five years earlier - I’d be making bank,” laments, Lowrance Kost, a domain name broker at the Lowrance Kost Firm, “but hindsite is always 20/20, and I’m 100 percent certain there is still lots of money to be made. Last year alone, domain sales for gaming technology companies topped $10 million dollars, which tallied up to be a record setting year.” One oft forgotten aspect of gaming technology related domain purchases is the use of email related activities with the domain name. “Email is so ingrained into the backbone of the gaming technology internet sector that many forget about it when buying a domain,” said Alwine Schrank of the Sochocki Tyler INC firm, “but when you think about it, you want a domain that people can remember, and a domain that is free of any blacklist status so that you can use it to freely communicate with gaming technology customers.” Recently, at a gaming technology domain auction sponsored by Bermea Pomarico and Calnan Tsuchiya Partners Ltd, the top selling domain name cracked over $250,000 USD, setting a new auction house record. This was also a record for the gaming technology industry, which until now, usually sees an average domain value of $50,000 USD. “One of the most amazing gaming technology related sales we had was in last September’s auction,” relays Schemmel Vitello, event planner for the Lavone Curt Partners LTD firm, “though the domain didn’t go for much money, bidding was very spirited with some 50 people getting in on the action. In the end, the gaming technology domain went to a well established marketing firm, who did not disclose their future plans for it.” Several top internet gaming technology domain websites exist. Among them, www.sedo.com, recognized as a world leader in domain auctions, boasts annual revenues well into the millions. Gaming technology domains alone capture huge business. Another large auction house, www.moniker.com, is known for smaller, but higher value gaming technology related domain auctions. A few domains have gone for well over a million dollars, and www.moniker.com only sees domain values rising as time passes. “This is the future of the internet,” cries Coleen Eunice, a representative from the gaming technology company Glish Pitassi Corp, “we’re getting all the gold we can find and turning it into diamonds.” And, as time has progressed, transferring domains between registrars, especially gaming technology related domains, has become easier. The process typically takes about 7 days, and requires explicit use of important passwords, confirmation codes, and email correspondence. Without these security measures, domains would be subject to constant piracy, which is something many executives in the gaming technology sector wish to avoid at all costs. “We’ve heard of other businesses temporarily loosing their domain name to hackers,” said Paschall Swihart, President of Paschall Swihart INC, “but after a couple days, the name is recovered and doubly secured by the respective company at their domain name registar.” The best thing about buying a new, unregistered gaming technology related domain name is the price. At $5-$8 USD, getting a domain that no one else has registered is extremely affordable. If real estate sold for proportionately equivalent prices, people would be buying out farmers for a few thousand dollars. “This is good news for all those in the gaming technology marketing business,” states Heidema Aina, “and the fact that internet related marketing only diminishes in cost over time means that soon original domain name purchases will be dirt cheap!”


date Posted on: Sunday, November 29, 2009 at 12:24 am
Category Uncategorized.
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Sources Cited: Gaming technology studies cited from NFL betting websites; gaming analytical notes from basketball betting websites. General sports data from select sports betting data collection and offshore gambling sites watchdog agencies.